Berkshire Growth Hub Impact Story: Assist Investigations Ltd – Erika Morris

May 11, 2026
Case study of Erika Morris, who grew her business confidence and clarity after completing the 2024 Start‑Up Programme.
Building strong foundations with Berkshire Growth Hub

Berkshire Growth Hub is dedicated to supporting early-stage businesses to build strong, sustainable foundations. Through its Start-Up Programme, targeted workshops, and ongoing 1:1 business adviser support, Berkshire Growth Hub enables entrepreneurs to turn specialist expertise into structured and successful businesses.

Erika Morris, founder of Assist Investigations Ltd, is a clear example of how the right support at the right time can drive business success. Through engagement with Berkshire Growth Hub programmes, Erika has developed a professional investigative business that now supports both private individuals and organisations across a range of complex cases.

 

Turning expertise into a structured business

Launching a private investigations business requires more than technical expertise. Erika faced several challenges common to early-stage businesses, including establishing credibility in a highly regulated and competitive industry, building trust with clients navigating sensitive or high‑stress situations, and creating a business model rooted in professionalism, empathy, and discretion.

As a founder operating in a traditionally male‑dominated profession, there was also the challenge of positioning the business with confidence while building a strong and credible reputation from the outset. Like many start-ups, Assist Investigations required clear structure, strategic planning, and commercial foundations to move from concept to sustainability.

 

How Berkshire Growth Hub supported Erika’s journey

To address these challenges, Erika participated in the Berkshire Growth Hub Start-Up Programme, completing it in July 2024. The programme provided practical guidance across all aspects of starting and running a business, including financial management, sales, and marketing.
Following the programme, Erika continued to receive tailored support through 1:1 adviser sessions, delivered both in person and online. These sessions supported decision-making, strengthened the business model, and helped shape long-term growth plans.

In addition, participation in targeted workshops enabled further development of key business areas. Notably, a workshop on website optimisation equipped Erika with the skills to improve online visibility, attract relevant traffic, and convert enquiries into clients.
Reflecting on the support received, Erika stated:

You have been vital in helping me succeed!

– Erika Morris

The impact: from start-up to trusted provider

With the support of Berkshire Growth Hub, Assist Investigations has evolved into a structured and client-focused business delivering a range of professional services, including:

  • Surveillance
  • Due diligence
  • Corporate investigations
  • Support for both private and business clients

The business has built a strong reputation for professionalism, discretion, and high standards, with a consistent focus on clear communication and responsible case management.
The impact of this support is demonstrated through measurable growth:

The business has established strong commercial foundations
Erika has become VAT registered, reflecting increased business activity
Local partnerships have been formed, including engagement with accountants and marketing specialists
Opportunities have been created for freelancers
The business continues to grow steadily in both capability and reach

 

A growing reputation and future ambitions

Now celebrating two years in business, Assist Investigations has achieved a number of significant milestones. The business has supported clients through important personal and professional circumstances, expanded its network, and gained industry recognition.
Achievements include winning Most Promising New Business at the Thames Valley Chamber of Commerce Awards and being featured in Woman’s Weekly. Erika is also a member of several respected industry bodies:

  • Association of British Investigators (F2256)
  • World Association of Detectives
  • United Kingdom Private Investigator Network (UKPIN)

Looking ahead, Assist Investigations aims to grow into a full-service agency covering all areas of private investigative work. Alongside this, Erika is in the process of establishing the UK’s first Women’s Investigative Network, supporting greater representation and collaboration within the sector.

Start your business journey with Berkshire Growth Hub

This impact story highlights how the combination of expert support, structured programmes, and ongoing advice can help transform a business idea into a trusted and growing enterprise.

Businesses at any stage can benefit from the support available through Berkshire Growth Hub, including access to experienced advisers, practical programmes, and tailored guidance.

📩 Contact Berkshire Growth Hub: [email protected]
🔗 Find out more about available support: Berkshire Growth Hub

Visit their website: https://www.linkedin.com/posts/erika-morris-private-investigator-process-server-corporate-investigations_were-less-intimidating-and-more-empathetic-share-7458217154144825344-qEI-/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAv8n4cBIcBje9-bos7F-_ni5dPd9IqGjS8

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